What frustrates me about the Internet is that you have to wade through a lot of idiots to get to the smart people.
It’s frustrating and disheartening to constantly be faced with the disappointing evidence of the dumbing down of America.
So, a fairly well-known software service contacted me the other day:
Hi Danielle, My name is ___. I work at ____. I noticed your post about if you want to win, focus and I love how you emphasize the importance of having your eyes wide open during start-up. Given your experience with/in business and technology, would you be interested in writing a post on your blog to share how incorporating technology has helped you run your business more efficiently? From specific platforms you’ve had success with or certain apps you would like to further explore, we’d love to see what tools you’ve discovered to make managing your business that much easier. Please let me know if you are interested in this post idea, and I look forward to hearing your thoughts!
While having your eyes wide open in business (and not just in the start-up phase) is a constant theme in my writing and mentoring, it had nothing to do with that particular blog post, which was about focusing and getting clear about what business you’re in.
So already I’m questioning this person’s reading comprehension skills.
My second thought was, “Um, okay. Thanks for the suggestion, I guess, but been there, done that.” Writing about the various tools, tech and systems I use in my business is something I’ve written about extensively on my blog over the years.
So I’m thinking, given this person doesn’t seem to be the brightest crayon in the box, maybe what they are trying to ask for in the most unclear way possible is a guest post for their blog. So I bite, and send this reply:
Hi X, I’ve written on that topic on my blog lots before. Are you looking for a guest post for the X blog?
This is what I get back this morning:
Hi Danielle, Thanks for getting back to me and I appreciate the quick response. That’s awesome you have written about us before! For this post we are looking for you to share in a post on your blog how you use technology to make your blog/business successful.
Um, where in any of that dialogue did I say that I have written about them before? (Answer: I didn’t.)
And I just got done telling you that I’ve already written about that topic. Do you want me to point you to one of those posts?
Or is this some inane strategy of obliquely trying to get people to write about your product? No one has time for games like that and I’m not a shill.
How on earth can any kind of communication occur when this is the level of intelligence and comprehension you’re dealing with?
I give up.
PS: A thought did just occur to me. Maybe this person isn’t American at all. Maybe this company outsourced its important PR outreach to some cheap offshore company, and this is the level of quality they got. Ooo, smart thinking, company X. Way to invest your money…. not. Either way, this level of ineptitude is not a good reflection on you or your product.