Archive for the ‘Answering Client Phones’ Category

Is There Room for LIFE in Your Business?

Is There Room for LIFE in Your Business?

Came across this article about how Sweden shortened their workday to six hours.

Hear, hear!

Germany is similar, with basically a 7-hour workday.

All of Europe really has a much more humanistic approach when it comes to work.

Many businesses are closed on Sundays. Many will close for several weeks during the holiday season. And they take longer lunches with time to actually eat slowly, enjoy their meal, and recharge.

The U.S. has a lot to learn from them because for all the time off people have over there, they are more productive, healthy and well-adjusted.

In my business, there are naturally some days here and there where I am nose-to-grindstone all day doing client work. And I enjoy those occasional balls-to-wall challenges.

But those are the exception, not the rule.

It wouldn’t be humanly sustainable for very long otherwise, and the service and quality of my work to clients would suffer as a result.

That’s why, in my business, I generally have a four to five hour workday.

It’s like that for several reasons.

First, I don’t operate an “assistant” business model. That means I don’t work with clients like a day-to-day assistant (like in the employment world).

I don’t take on work that inherently requires me to be chained to my computer all day, every day, or that can only be done within certain client-imposed hours.

And I don’t provide instant/same-day turn-around on client work requests. I only take on work that can be scheduled within my work management system.

If it’s work that can’t be done within a three-day window, then it’s not work I take on, and the client has to either do it themselves or plan ahead better and provide more lead time in the future.

That’s because it’s a standard in my life to operate my business around my life, not the other way around.

I firmly believe that your business should support your life, not suck the life from you.

And it’s important to me that my work and business be structured in a way that gives me plenty of breathing room so I can do great work and take fantastic care of clients while also having time and space to take care of me.

(Remember, ultimately, taking care of you is taking care of clients. Someone who is overworked, stressed and unhappy is no good to anyone.)

It’s also why I don’t do what I call “wipe your ass” work such as making appointments, answering phones or managing anyone’s day-to-day calendar or inbox.

Never have and never will and my business and income haven’t suffered one bit (in fact, I make more money and command higher fees because of it).

That kind of work is what “assistants” do, and as an Administrative Consultant, I’m not an assistant. Clients need to manage their own calendars, inboxes and personal appointments.

When you take on that kind of work (answering phones, managing client calendars and inboxes), you put yourself into on-demand/same-day timing because that’s what so much of that work entails. When you do that, you end up creating a business that has you working like an employee and requires you be attached at the hip to your computer and email every single day.

Leaving you very little of the freedom and flexibility you went into business to have.

Don’t buy into the BS that you have to be anyone’s personal assistant to also provide admin support and be of value. They aren’t the same thing and are not inextricably entwined.

Those people who think that have only ever known how to work with clients like an employee and don’t know how to think more entrepreneurially about themselves and how they offer their service.

The more you know your target market and their business/profession, the better you can identify and focus on the more important and actual administrative work that moves their business forward, helps them accomplish their goals, and creates real, tangible results.

Beyond that, I let clients do their own ass-wiping. 😉

If they need someone to work like an employee/assistant to them each and every day, then that’s who they need to hire, not me. Those aren’t the clients I work with.

Because I’m not in the assistant business. I’m in the administrative support business. Two completely different things. 😉

Power Productivity & Biz Management for Administrative Consultants (GDE-41)If you’d like to finetune your own administrative support business and work with clients in a way that gives you more freedom and flexibility in your life—which, I might add, also allows you to be more productive and take far better care of them in the process—I share my exact business model and management systems and how to implement them in my guide, Power Productivity & Business Management for Administrative Consultants (GDE-41). Check it out.

Dear Danielle: What Phone System Do You Recommend?

Dear Danielle:

I have a few clients who want me to answer their phones for them. Is there a phone service that will allow my clients to forward their phones to me and when my phone rings I would know which company I am answering the phone for? –NA

Thanks for the question. Unfortunately, I can’t be of much help with your specific question as I’ve never answered phones for clients in my 15 years of practice. I refer them instead to Ruby Receptionists, which is a company that is specifically in the business of answering phones for clients.

Since you’ve asked me, what I would encourage you to do before you proceed further with this is just make sure that you even want to be in the phone answering/receptionist business.

The reason I bring this up is because so often new business owners in our industry don’t realize that they have a say in the matter, and then get led down paths that they may not really want or intend, and eventually wish they hadn’t.

They go into the relationship thinking that they’re just supposed to do whatever clients want them to do because they’re still thinking of themselves as a sort of admin assistant rather than a professional service provider.

It’s not until later as they get into things that they realize business is far different from when they were an employee working exclusively for one employer, and how and when they work with clients, as well as what they do (and don’t do) for them, needs to be very different in many ways.

You may eventually find that answering phones for clients is turning your business into a J.O.B. where you are chained to your desk/office/phone system. You may find that it deprives you of the freedom and flexibility that you originally planned for your business. Answering phones interrupts your concentration, which in turn may make it more difficult for you to take on and do a good, timely job for more profitable clients and projects.

Think about how you’d have to charge clients. I know that if a client expected me to be sitting at my desk waiting for the phone to ring for certain hours, I darn sure would be charging for those hours, not the calls, since that is business time they would be reserving and requiring me to be available.

Here are a few other blog posts I’ve written that may also be helpful to you on this topic:

Dear Danielle: I HATE Answering Phones. Do I Have to?

Dear Danielle: How Do I Answer Phones For Clients?

The decision is yours obviously, and I wish you all my best either way. I just want you to know that you do have a say in the matter. In fact, it’s actually very important to your business success that you decide consciously and intentionally what you want to be in the business of and what you don’t.

So always keep in mind that just because a client asks, doesn’t mean you have to provide something if that’s not what you want to be or do in your business. Remember, you are not a replacement for employees; you’re something very different and aren’t going to necessarily do all the same things an employee would do.

Dear Danielle: How Do I Answer Phones for Clients?

Dear Danielle:

I live in New York and have been a VA/Administrative Consultant for a client in Texas for approximately five months now. Everything is going well. I answer the phone with her company’s name right now. However, I would like to expand now and take on at least another two more clients. How would I possibly handle three clients at once with just one phone line and how would I answer the phone for each client. I recently just began saying my name. What do you suggest? –PC

Ah, you are getting an inkling of what a dead-end it is trying to be a receptionist for clients. This kind of work will turn your business into a J-O-B… a prison cell that forces you to become chained to your phone for certain hours a day. Is that really what you went into business to do?

Plus, think about how you’d have to charge clients. If they expect you to be available for certain hours to answer the phone, they should be charged for those hours, not by the call.

And how will answering phones affect your concentration when you are trying to carry out administrative work for your other clients? What about your own business’s phone calls and consultations with prospective clients?

What happens if you need to step away from the office? Are you really going to appreciate having to check in and out with clients? And even if you took the phones with you, how long are you going to like having that intrusion upon your life? When do you think it will eventually take a toll? Would clients appreciate their calls being answered unprofessionally such as if you are in a noisy space or sounding like you’re out shopping?

If you are intent on answering phones, I don’t have any insight for you as I have never provided that service for clients in my practice. However, if you’re open to it, I want to invite you to explore some different thinking:

There is an infinite difference between going into business to bring your administrative skills to clients who need that expertise in their business and going into business to be an assistant. That doesn’t mean you can’t be an assistant as well if that’s what you want to do. I just want you to know that being an assistant and being an administrative expert are two separate things. You don’t have to be an assistant (or a receptionist) if that’s not what you want to be in the business of doing. Your value is NOT dependent upon also being an assistant. Because providing administrative support and expertise is a big enough role and valuable enough work in and of itself.

You may want to do some heavy thinking about what you really want to be in your business because one will enslave you and limit your income potential and one will allow you to be an expert providing skilled, strategic support while still leaving you with lots of freedom and flexibility in your business and your life. Guess which is which?

Likewise, there’s a complete difference between being an administrative expert and being a receptionist. You get to choose which one you want to be. I just want you to be aware that you don’t have to be a receptionist if you would prefer to focus exclusively on being an administrative expert.

What happens is that newcomers to our industry get hit with the idiotic message that they are supposed to be an assistant to clients, a secretary just like they were in the workforce except virtually. It’s a big, fat farce, and it doesn’t work.

That’s why we see so many Virtual Assistants struggling. They create these businesses that have them operating and working with clients in ways that prevent them from earning well and don’t leave them any room to grow, much less think. They don’t know any other way to earn well and so they fall prey to the thinking that the only way they can increase their income is to create a bigger business or go into something else entirely. I see it over and over and over again.

It never needed to be that way for them in the first place, and that doesn’t need to be your lot either. All it takes to change things around or prevent yourself from falling into the same trap are some simple mindset shifts.

If you are running a business, you are not–and can not–be anyone’s assistant. It is absolutely impossible for you to work and be just like that secretary/administrative assistant you were back in the workforce to clients. It will turn your business into a prison and keep you working with clients in ways the absolutely prevent you from making any kind of real money–at a level you could actually live and thrive on just with the business alone.

You can’t be everything to clients. And you have to understand that when you’re in business, how and when you work with clients and what work you do for them is necessarily going to be much different from how they would work with an employee.

Like I say, you can be an assistant or a receptionist if that’s what you want to do. You can also simply choose to be an administrative expert and say “no” to any kind of on-demand, instant assistant type work that requires you to be chained to a phone or desk or checking in on a daily basis.

If clients need a receptionist, you could do what I do and refer them to a virtual receptionist service like Ruby Receptionists. Because this is specifically and exclusively what they’re in business to do, they can provide this service far better and more economically than you ever could. You are then free to focus on being the best administrative support expert you can be to clients–without being chained to a phone.

Dear Danielle: I HATE Answering Phones. Do I Have To?

Dear Danielle:

It seems like a lot of business owners want someone to answer phones. I HATE answering phones. Is there a way to get around this? –GF

I with you! I hated being chained to a phone when I was an employee, and I darn sure had no intention of being a receptionist in my business, lol.

Our industry has had a lot of terrible marketing. As a result, clients come to the table thinking we’re going to be just like their old admin assistant. What they need to understand is that we are not receptionists or call center operators. And you don’t need to be one, either, if that’s not what you want your business to be.

In my observations of new business owners in our industry, I see them thinking they need to be and do everything for clients. They end up trying to offer every conceivable service under the sun. And it backfires on them.

My advice is to stick with the work and support you love doing and are best at. Don’t bother with anything that negatively impacts your business model or the quality of life you want for yourself.

Because as the saying goes, if momma ain’t happy (that’s you, lol), ain’t nobody gonna be happy (much less get anything of value from you).

If you can’t or don’t offer a certain service or area of support yourself, you can still be of help by referring clients to businesses or resources that do.

Why be the architect of your own unhappiness by creating a life where you dread waking up each day to work you loathe doing? (You can get a job for that!)

If you don’t want to answer phones for clients, don’t offer that service. Simple as that.

Remember, you aren’t meant to replace every single support function in a business. What you’re providing is strategic support. You don’t have to meet every single client need in order to still be a great help and value to them. 😉