It’s useful to interact with colleagues: to support each other, share triumphs and foibles, get ideas, collaborate, and find resources.
Remember, though, that you’re trying to build a business, not belong to a club.
It’s not helpful to your business or your potential clients to look and sound the same as everyone else.
Your business needs you to express your individuality, your own thoughts and ideas, in your own unique way of speaking.
It’s one of the easiest ways to differentiate your business and make it stand out in the crowd.
You become much more interesting and compelling to your site visitors in this way.