What You Call Yourself IS Important

What you call yourself is the VERY first place you are training clients how to treat you.

What you call yourself absolutely matters in shaping in client perceptions and expectations in the way YOU want them to be set.

If you continually have clients who treat you like like an employee and do not approach the relationship with the professionally respectful demeanor of a business equal, the first place you can begin changing that story is by not calling yourself an assistant.

Because when you are in business, you are NOT an assistant, no matter what the clueless out there try to tell you otherwise.

4 Responses

  1. Miya says:

    I’m just starting out in the administrative consultant business and I am so happy I found your blog. I have been looking for a business to start up and I always look past “virtual assistant” and I think it it because the name. I just hate the way virtual assistant sounds. Automatically, I think of someone glued to a computer doing any and everything that a client wants as if I’m a personal assistant, employed by the person. I love the term administrative consultant.

    Thank you.

  2. I’m glad you found us, Miya 🙂

    We’re in the middle of some site upgrading and renovating. Be sure to subscribe to the blog so you get word of some awesome new offerings when they come out.

    You may also be interested in these free business starting resources in the meantime, too:

  3. Lisa Vanderveen says:

    I love your way of explaining why virtual assistant is not a good term for us to use – I don’t want to be seen as an employee and love the term Administrative Consultant.

  4. Judy says:

    I am just trying to get my business going and I so glad I found you. I love the name Administrative Consultant! I’ve had a successful career and want to start something different where I can work from home and I don’t want to be thought of as the one they virtually as to go get them coffee! I’ll definitely subscribe to the blog! Thank you!

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