This Isn’t the Sims

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This isn’t the Sims.

You are real.

Your business is real.

The work you do, which is also real, creates real benefits and results for clients in their businesses and their lives.

There’s nothing virtual about any of that, and those are the only things that matter.

A business is a business.

So stop using such a ridiculous, superfluous, attenuating word as “virtual” in your biz name and marketing.

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